Content is King -Why Unique and Engaging Content Matters
Content is King. With nearly 2 billion smartphones world-wide, users are provided with endless options. Between social media, messaging, games and other distractions, numerous applicationsare...
View ArticleEmail Marketing is Just as Important as Ever
Despite the obvious success of Instagram, Facebook, and Twitter, email marketing is still considered an effective method to improve sales and communicate with customers. The digital world isconstantly...
View ArticleHow to Start SEO – What to Focus on First
SEO is complicated and frustrating. It is a long term game and all too often businesses desperate to improve their SEO are tempted by a company that may claim to give you fast results. Fastresults are...
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Pokémon Go has Quickly Become Every Marketer’s Dream
The Power That’s Inside Pokémon Go Unless you have been living under a rock or hiding in some tall grass, you’ve probably heard of Pokémon GO. It’s been an overnight sensation and has been the biggest...
View ArticleWhat are the best times to post on social media?
“It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness.” Charles Dickens’ infamous words have been applied to almost every situation under the...
View ArticleWhy High-Quality Images will Help Boost Your Content
Around the web consumers are constantly hungry for content, with long form content still proving to be successful. In a world full of content, how do you ensure consumers are viewing your content? Well...
View ArticleWhy Instagram is the Ideal Remedy for Your Business
With the ever-changing world of social media to go in hand with the visual significance of your product— Instagram is the ideal tool to enhance your business. Thanks to Instagram, businesses have been...
View ArticleHow Snapchat can be the key to unlocking newfound success
What started as an overnight trend is officially a phenomenon, and quickly became one of the most popular social media outlets. Snapchat originated as a class project, but it quickly developed into a...
View ArticleSocial media trends your business can no longer ignore
Social media has become a mainstay in society, and can no longer be deemed as a passing phase or trend. Anyone who believes the current social media craze will curtail or suddenly disappear is...
View ArticleThe Death of Vine – Why Vine is No Longer in the Loop
Curious as to what exactly Vine is? Vine is a video-sharing application which allows people to create, share, and publish six-second videos. Founded by Dom Hofmann, Rus Yusupov, and Colin Kroll in June...
View ArticleBranded Emails – Why You Should be Using Them
Almost daily I come into contact with a business that is using a gmail address. Occasionally I even still see Hotmail or AOL. Yikes. If you have a website and you are not using a branded email for that...
View ArticleSocial Media Marketing Trends to Look Out For in 2017
Over the years, social media has had a significant impact on our daily lives. Not only has it been used for leisurely purposes, but it has become a useful marketing tool for businesses as well. Social...
View ArticleLeveraging your Brand During the Holidays
In this tech savvy world, social media has played a key role in our day-to-day lives. No matter what time of day, people are always online and connected. With over 300 million daily users on Instagram...
View ArticleHow Millennials Can Be Using Social Media to Advance Their Careers
Are you a millennial struggling to find a job in your field? In this new digital age, millennials are always being criticized for their addiction to their mobile devices and their never-ending...
View ArticleSuper Mario Run: The Marketing Behind the Fun
Nintendo is not a new company by any means. Since opening in 1889 as a playing card company, Nintendo has always been a marketing superpower and a leader in video games. The newest addition to the...
View ArticleBenefits of Using Snapchat for Your Business
New to the world of Snapchat? Snapchat is a popular mobile app that allows you to communicate with your friends via 3-10 second picture and video snippets, which quickly expire once they are viewed....
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Top 19 Social Media Marketing Mistakes
No one wants to flush money down the drain or lose market share to competitors—with an inefficient social media marketing campaign you may be doing both of these things. By avoiding the following...
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What is SEM?
SEM and SEO Search Engine Marketing (SEM) and Search Engine Optimization (SEO) are often confused for one another. Indeed the terms are sometimes mistakenly used interchangeably. Put simply, SEM is a...
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8 Easy Steps to Double Your Conversion Rate!
There are many tried and true methods of increasing the conversion and click rates of your ads, social posts and website sales pages. While there are many innovative ways, we’ve curated the most...
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